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SEO audit

SEO audit – the process of evaluating a website to improve its visibility in search engines. When conducting a SEO audit, tools and metrics are used to find existing errors on the site, suggest improvement actions and develop comments, which are then used by developers, editors and other people involved in SEO work. An audit should be understood as a report and a summary of the website analysis carried out, considering the same factors that affect the visibility of a given website in search results. It is a set of information on the strengths and weaknesses of the website as well as tips that, if implemented on the website, will improve its visibility in the search engine. SEO audit is also used to detect and correct any errors on the website.

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